“The new business environment is too complex for traditional, command-and-control management, which is why self-management is emerging as a better way to live and work. Nobody knows or understands this better than Doug Kirkpatrick who has been on the frontline of its development. Anybody looking for smarter and more humane ways to work, that dignify everyone involved, will find a treasure trove of ideas and experience in this book. It could not come at a better time.”
Margaret Heffernan
CEO and Author, Willful Blindness
NuFocus Strategic Group
The Best Boss is a Common Purpose
Managing Distributed Workers – A Crash Course
Without deviation from the norm, progress is not possible. —Frank Zappa
Imagine A Work Environment…
- Where every person is PROUD of what they do
- The RIGHT people make the RIGHT decisions
- Teams NAVIGATE chaos with grace and ease
- The culture is FREE of bureaucracy
- And EVERYONE moves in UNISON

Translate Strategy Into Action

Doug Kirkpatrick’s New Book Release
The NO LIMITS Enterprise
Showcased in NYC’s Times Square
by Forbes Books
Doug Kirkpatrick
“Organizational self-management is beyond empowerment.
Self-management is power itself.”
“Managing culture might be the hardest part of a manager’s job. In this actionable book, seven leaders share their lessons of experience about creating workplaces where people are empowered to excel, find meaning, build trust, and drive change without sacrificing their well-being along the way.”
Adam Grant
New York Times bestselling author of GIVE AND TAKE, ORIGINALS, and OPTION B with Sheryl Sandberg
“Doug, you are my favorite professor. I learned so much from you and am open to any future lessons you are willing to share. Thank you for all you have shared with me and for the change you are making in the world for my children. I appreciate it!” — Ann-Margaret Luciano, Double Good
“Doug, we were so thrilled to have you as a keynote speaker and we continue to get great reviews for your presentation!”— Bill Pratt, PMP, CSM, Director, IT Standards and Program Support at United States Department of Homeland Security
Suzanne Daigle
“Strategy works when you invite, include
and involve more people across the organization.”
Aligning Culture to Business
Strategy is What We Do
You are proud of your organization and see great opportunity ahead, yet the path forward is disorienting and fraught with uncertainty. Disruptive technology, relentless competition and people issues demand effective leadership.
You want the right people making the right decisions. You want to manage risk appropriately. You want to recruit and retain the people you need to innovate and succeed. You want to make winners of all your stakeholders.
Here’s what you also want: an ability to align your business strategy with an effective people strategy in order to create a culture that powerfully translates strategy into action.
NuFocus helps you to implement organizational self-management through culture, systems, language, technologies, principles and practices that will make your business thrive.

Do you see the world at work as we see it?
Organizations are full of leaders and innovators
People do their best work free of coercion
The best boss is a common purpose
Profit and revenue are everyone’s business
Bureaucracy is dead; it just doesn’t know it yet
Case Studies

Morning Star
In a dusty construction trailer prior to opening its first factory, Morning Star’s founder Chris Rufer proposed a system of governance centered around core principles of human interaction. The system was called Organizational Self-Management.

Sudwerk Brewing
In 2012, young Northern California entrepreneurs Ryan Fry and Trenton Yackzan resurrected the Sudwerk® craft beer brand to redefine the American lager. A key component of their strategy involves Organizational Self-Management.

Four Points By Sheraton
High Stakes, Big Rewards
A $3.5 million transformation, this local New Brunswick hotel became the 26th FOUR POINTS BY SHERATON property in Canada. A big investment, high hopes and high stakes! Could the hotel culture and team deliver on it?

Apollo Education Group
Can a visionary leader transform an entrenched business-unit bureaucracy from command-and-control to self-management? Yes, she can. Meet Stephenie Gloden, former Vice President of Enterprise Resource Management at Apollo Education Group in Phoenix, Arizona.

UPA
United Packaging Associates
For years, this small band of intrepid packaging professionals imagined more for their industry. In 2016, they created a new strategic networking trade association that has the potential to be a national power player.
Client Testimonials
“When I asked Doug to come to Dallas, Texas and teach me the lessons he learned at Morning Star, I was a young electrical engineer searching for a way to better understand organizational dynamics. Through his guidance I was able to help not only my organzation but many others. His heart, willingness to listen, and cool demeanor in teaching helped me immensely. I will forever feel indebted to him.”
THOMAS Q. JOHNS
Electrical Engineer, Nokia Networks
“Beyond Empowerment: The Age of the Self-Managed Organization, was a powerful tool in our transformation and continues to be part of our on boarding for new employees. It is a must read for anyone ready to take a journey towards self-management where human engagement is a priority and employees are truly empowered in an autonomous way to drive strategy, make decisions and hold each other accountable.”
STEPHENIE GLODEN
Vice President, University of Phoenix
“Suzanne brought the full force of incredible passion married to an impactful array of strategic planning and event preparation skills, becoming an instant team-creator and partner in producing high-level national events as part of the USA Science and Engineering festival. Her boundless energy was a welcome gift, making it a delight to work with her as we put shoulder to harness in fulfilling ReImagine Science’s mission to be the touchstone for a fundamental change in the way scientists and others work together to ‘do’ science.”
KENNAN KELLARIS SALINERO
Executive Director and President, Reimagine Science
“Doug recently contributed his knowledge, perspective and experience regarding Self-Management during our company’s weekly global meeting. I was in our Head Office that day with all of our staff there crammed into the conference room. You could have heard a pin drop. Doug held everyone’s attention for a full 45 minutes, and there was much nodding of heads and note-taking during his reflections and answering of our questions.”
HAMISH MACDONALD
CEO and Founder, The Diary Corporation
“As Doug and I have worked together it was very apparent that Doug had great insights on organizational structures and selection of personnel to drive performance. He was especially helpful and did an outstanding job in the recruitment and selection of core technical operations leaders that enabled me to transform our culture.”
GLENN SPYKSMA
Executive Vice President Operations and Engineering at The Wine Group
“With integrity, intelligence and wholeheartedness, Suzanne worked with our team helping us connect deeper with each other and our mission. Afterwards, although we live nearly 2000 miles apart, we continued to seek her counsel; it’s as if we were working together in the same room. Without a doubt, my professional life is enriched by my connection with Suzanne and NuFocus.”
KYM ELDER
Executive Director, The Salvation Army Lakeview Manor
“Using her skilled consultative approach, Suzanne provided our team the framework to ignite our strategic vision and follow our passion. She inspired us to challenge traditional thinking and to craft a groundbreaking organization that truly meets the demands and needs of individuals in the Packaging Industry. The level of success we achieved within a very short timeframe is because of her guidance.”
ISMAEL SANTIAGO
Chairman, United Packaging Associates
JANICE LOPPE
President, United Packaging Associates
“In 2011, Suzanne and her colleagues successfully delivered an Open Space Technology meeting in New Jersey that opened the minds of the nonprofit and philanthropic leaders in attendance and gave way to the birth of a statewide initiative called Creative New Jersey. Since that time, and because of the strong foundation NuFocus afforded us, we have utilized Open Space Technology as a way to advance creativity, collaboration and inclusion in cities and towns across NJ in order to create thriving communities. So when you are wondering ‘what will happen as a result of coming together in Open Space?’, remember Creative New Jersey is the result of an Open Space Technology meeting!”
ELIZABETH MURPHY
Executive Director, Creative New Jersey
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